NEW! The Revenue Management Application™

Turn Pricing Insights into Revenue

JCA, the technology company that brought you T-Stats, has teamed up with the marketing experts at The Pricing Institute (www.thepricinginstitute.com) to bring you the Revenue Management Application™ (RMA). Using the same data backbone as T-Stats, the RMA is an easy-to-use desktop application that provides up-to-date information to inform your pricing.

Pricing can be complex. There are hundreds of variables to consider. But small adjustments can yield significant marginal gains for almost any arts and cultural organization, money that many companies are currently leaving on the table. The RMA supports you in making decisions such as when to raise prices, when to offer discounts, and how to rescale your house to optimize revenue. It allows you to track overall sales trends and gain insights from deeper analysis of price, yield and capacity data. Plus you can see how many times each seat was sold, how quickly, and at how much of a discount.

Features

The Pricing Institute Hotseat Index™

This powerful charting functionality shows a representation of sections of your venue(s), visually indicating demand for each individual seat, showing customers’ favorite seats and identifying how you can re-scale price breaks for maximum effect.

Price and Sales Analysis Module

This module allows for highly flexible cross-referencing and trend analysis that provide concrete and specific insight into how performances sell. A series of specially designed charts provides you with visual cues into your data to further illuminate trends and opportunities. These pricing metrics and charts are all hallmarks of the enormously successful pricing studies created by The Pricing Institute – and are now available to any organization that licenses the RMA.  Reports are organized into the following categories:

• Dynamic Pricing: Spotting opportunities for dynamic pricing early in the sales cycle
• Monitoring: Immediately see the impact of pricing tactics, especially dynamic pricing
• Evaluating: What effect did changes to price have on sales and income? 
• Planning: Identify long term trends and the need for adjustments to strategy
• Forecasting: Identify comparators and pull out key metrics for modeling

Documentation and Support

In addition to this powerful software, we provide user documentation, a recipe book to get you started, consultation with The Pricing Institute and ongoing technical support from JCA. The Revenue Management Application is priced according to the size of your organization so even the smallest organizations can take advantage of this offer.

Want to learn more about the RMA?

Contact us at rma@jcainc.com or 888.446.4588 ext. 318.